Joined General Mills in November 2019, James Chiu now serves as the President and Managing Director of General Mills China.
In 2020, James has led the China team to undertake organizational restructuring, to accelerate digital transformation and to drive the omnichannel marketing, through which General Mills China has achieved double-digit growth in spite of the COVID-19 Pandemic. Moreover, James has led the company to launch a talent pipeline cultivation system, to establish the Future Leaders Academy Program, and to actively fulfill the corporate social responsibilities, giving back to the local community, all of which demonstrates General Mills China’s strong undertakings as a corporate citizen.
Prior to General Mills, James had vast expertise and a proven track record of leadership within multi-national food and nutrition companies in China and across Asia. He served in key leadership roles at Abbott Nutrition, Royal FrieslandCampina, Nestle and Mead Johnson.
As president of North Asia Abbott Nutrition, James managed multiple markets and business units for the global healthcare company, accountable for sales revenue of USD $1.2 billion. He drove strong, sustainable top and bottom-line growth while ensuring positive stakeholder relations with Chinese governmental organizations, customers and key opinion leaders.
As Greater China chairman and chief executive officer for Royal FrieslandCampina, a multinational dairy cooperative, James drove a strategic alliance with YILI, China’s largest dairy company, and built a strong team that nearly doubled the Royal FrieslandCampina China business in just two years.
James also was a key leader with Nestle Nutrition, where he served as country business manager across Greater China. He advanced to regional business head and led the Nutrition business’ full P&L for the region.
Most recently, James was chief operating officer for Babytree, China’s largest parenting website and digital trend leader aimed at the fast-growing $50 billion maternity and baby industry.
Emily Chang is the CEO of McCann Worldgroup, China. Prior to accepting this new role, she took a year off to write a book called The Spare Room, the topic of her first TEDx Talk. Before that, she served as cmo for Starbucks China, where she was responsible for marketing, sales, loyalty, customer engagement, and the digital ecosystem (ecommerce, loyalty, payments, partnerships). She led the teams that tripled digital tender across stores, helped open the first Starbucks Roastery outside of Seattle, and launched the brand’s delivery program.
Prior to Starbucks, Emily was the Chief Commercial Officer for IHG, Greater China, where she was responsible for all commercial functions across Greater China. Looking after 320+ hotels and an extended team of 5,200 Sales & Marketing members, Emily spearheaded the market share turnaround of six hotel brands and the contribution mix of three loyalty programs.
A strategic business leader with over 20 years of experience, Emily is known for crafting O+O customer experiences and cross-cultural team leadership. She began her career at Procter & Gamble and Apple.
Outside of work, she sits on the board of SOS Children’s Villages and loves to teach, read and write in her free time. Most of all, Emily enjoys spending time with family: her husband of 20 years, her 11yr daughter Laini, Holly Berry their rescued mutt, and Jellybean, their pygmy hedgehog.
As Chief Operating Officer for IHG in Greater China based in Shanghai, Daniel is responsible for the operations and strategic direction for IHG’s managed and franchised full-service hotel operations with an annual turnover above USD 3 billion.
Although having lived in the UK, US, Belgium, Switzerland, and Indonesia, China has been home for the past 20 years. Having joined IHG back in 2016 following a successful career with Starwood Hotels & Resorts, Daniel now leads IHG’s fastest
growing region globally.
A true yet modern hotelier having graduated in Switzerland, continues to lecture within the industry during his spare time and is a passionate advocate about innovation, technology, and sustainability.
Curt Ferguson is a Managing Partner at Ventech China, where he helps lead the firm’s investments in consumer markets, fin-tech, and big data, with a focus on Chinese consumers. Curt was previously President of Coca-Cola Greater China, Korea & Mongolia. Prior to joining Coke in China, he held executive positions in the USA and ASEAN before being appointed Managing Director of The Coca-Cola Bottling Company of Egypt in 2000. In late 2003, Curt became Senior Regional Director for the Western Africa Region and was appointed President of the North and West Africa Division in January 2005, covering 27 countries. Later his portfolio expanded to 34 countries to include the Middle East, Pakistan, and Afghanistan as President of the Middle East and North Africa Business Unit. Curt was named to the Forbes Top Ten influential leaders list in the Middle East for six consecutive years. In 2012, his MENA Business Unit was awarded The Woodruff Cup, an award recognizing top company performance.
Curt holds a degree from the Indiana University Kelley School. He is also a graduate of the Executive Development Program at Stanford University. Curt sits on the Board of the Indiana University Foundation and Kelley Business School Dean’s Advisory Council. He is Chairman of Coca-Cola Bottlers Manufacturing Holdings Limited and its subsidiaries. Curt was named to The Indianan University Distinguished Alumni Service Award recognizing the achievements of alumni in different fields. Curt has extensive experience as a Board Director for Independent Bottlers, community, and business-based organizations.
Tina Zhang is the Chief Merchandising Officer of Sam's Club China. She joined Sam's Club as Vice President in 2017. Prior to her current company, Tina was the Asia VPGM of Polaris Industries, GM of Whirlpool Corporation, and Associate Principle of McKinsey & Company . Earlier in her career, she gained experience as a Brand Manager at Procter & Gamble.
Tina received her Bachelor of Engineering Degree in Economics and Management from Tsinghua University in 1996, and her Master degree in Business Administration from Harvard University.
Raphael Coelho has been the Chief Executive Officer of Popeyes China since August 2019. With +12 years of management experience and expertise in multiple regional markets around the world, Raphael has developed in-depth insights into driving business growth internationally from a leading perspective.
Previously, Raphael served in Restaurant Brands International (RBI) for 6 years and worked in numerous executive positions for its subsidiary brand Burger King in the regions of Latin America and the Caribbean, Europe, and the Asia Pacific. In 2017, he was appointed as VP, General Manager of the company’s APAC Central and North Divisions. Prior to joining the food & beverage industry, Raphael was an Entrepreneur in Residence for a fintech start-up of Rocket Internet group in Brazil and worked for Whirlpool Latin America, serving in a variety of management positions. Raphael Coelho holds a bachelor’s in International Relations from the Federal University of Brasilia, an Executive MBA from Northwestern University - Kellogg School of Management, and WHU School of Management.
Li Xin is President of Sustenture – an investment, M&A and strategy consulting firm with MNC and SME clients in F&B, tech, retail and manufacturing sectors. Previously, Li was China President for Sealed Air Corp, a US Fortune 500 Company with businesses in food packaging and product protection. Li held sales, marketing and management responsibilities in US and Canada for 13 years prior to his China assignment. Li serves on the boards of several food and industrial companies in the US and China, and is also a board member of Enactus China – a non-profit organization. Li has been an active member of AmCham Shanghai for the past 13 years, and serves as a core member of the Food, Agriculture & Beverage Committee.
An American with over 25 years experience in the food & beverage industry, Mr. Minoie built his experience in the U.S. in a number of restaurants and with companies such as Whole Foods Market. He has successfully managed restaurant and catering businesses in the PR China since 2000. He founded Element Fresh in 2001, and since, has grown into a chain of 38 restaurants in 9 Chinese cities. Besides a role in the strategic development of the company, Mr. Minoie also oversees the company’s restaurant operations inclusive of quality assurance, supply chain and logistics, construction and design, training and development, and product and recipe innovation. Scott is the co-chair of AmCham Shanghai's Food, Agriculture, & Beverage committee.
Ian Driscoll is the publications and communications director at AmCham Shanghai. Previously, Ian worked as a freelance journalist and at Reuters. His writing appeared in the Financial Times, Weekend Financial Times, Euromoney publications, the BBC website, and elsewhere.
Born in Singapore, Ian has lived and worked in Beijing, Hong Kong, London, New York, Shanghai and Sydney.
Yuwan has 8 years of professional experience in both France and China. She worked for an independent family-owned beauty group before joining Daxue Consulting in 2015. Yuwan has led & managed various research projects covering multiple sectors, such as Luxury & Cosmetics, Food & Beverage, Health Care, and Education. She’s an expert in the field of market research and strategies in both B2B and B2C fields.
Yuwan works in collaboration with global market leaders and is fluent in English, French, and Mandarin. This rich experience allows her to develop sharp market insights covering consumer behavior & insights, communication & branding, omnichannel strategy & digitalization.
Ms. Nico Hua, Head of Marketing at Hormel Foods China, is responsible for brand strategy, innovation strategy, communication, and category management of 3 main brands of Hormel China, Hormel®, SKIPPY®, and SPAM®, in both foodservice and retail channels.
Nico Hua graduated from Zhongnan University of Economics and Law with a master's degree in economics in 2006, has more than 10 years experience in FMCG marketing, and 5 years experience in market research. Those experiences benefit her with good understanding of consumer insights and market trends, as well as with good business sense. By virtue of these 2 capabilities, she is good at turning insights and trends into product innovation ideas and developing the right go-to-market strategies to successfully introduce new products to the market. She has led more than 10 successful new products in Hormel China and has made innovation a big driver for Hormel China’s growth in recent years.
Oliver has worked across all aspects of communications in China since 2009, from media to brands and agencies. He is a passionate believer in the power of storytelling to influence stakeholders and deliver real business outcomes. At the same time, he is committed to nurturing and inspiring communications and marketing professionals to open their eyes to the world around them so that our industry can create more meaningful conversations.
Oliver has been active in the events space in Shanghai since he arrived in the city, holding various committee positions across alumni groups, chambers, and media associations. He is very proud to serve as Co-Chair on the Marketing & Media Committee at AmCham Shanghai.
Ms. Chang is a Vice President at L Catterton focused on the firm’s cross-fund investments and portfolio operations. Prior to her current role, Ms. Chang was the Chief of Staff at L Catterton, supporting the global Co-CEOs on strategic initiatives across funds and functions. Before joining L Catterton, Ms. Chang was a management consultant with McKinsey & Company in New York, where she provided strategic consultation to clients in the finance, technology, consumer, and performing arts industries.
Ms. Chang earned her B.A. in Psychology and Economics, summa cum laude, Phi Beta Kappa, from Harvard University. She also holds an M.B.A. with distinction from Harvard Business School.
Gregory Prudhommeaux has been living in China since 2005. Expert in F&B, Distribution, and Startups, he manages the first touch with all entrepreneurs and investors in NextStep [F&B] Studio that he created first in 2007 and pivoted to a ventures studio in 2016, coaches founders and brings his extensive network in Asia, Europe, and the USA to support the growth of our portfolio companies. Passionate about solving problems and answering needs, Greg co-founded the Urban Food Group with Yoan REGARD and Chuck PENG in 2017.
The URBAN FOOD GROUP is a leading Delivery-only F&B and Hospitality group behind Urban TukTuk 泰国突突车 which delivers over 1000 Thai food meals per day out of its 10 locations around Shanghai. The group is currently raising capital to accelerate its openings in multiple cities, launching new brands and reinforcing their data management and cross-marketing through a brand new third-party platform.
Prior to this, Greg has always been a serial entrepreneur and angel investor with a real focus on Food Tech and F&B concepts. From 2009 to 2015, as Managing Partner and country manager of a French leading consulting firm, his team of up to 25 consultants, in both Shanghai and Hong Kong, supported a few hundred projects from different countries in entering and growing in China.
He is also President of La French Tech in Shanghai, founder of the Shanghai F&B French Speaking Professionals, and CCE (a Trade Advisor to the French Ministry of Foreign Affairs).
Niko Moesgaard is from Denmark and in China since 2006. He was 20 years with the Hempel Group out of which 15 years spent overseas in London, Houston, Shanghai, and Hong Kong. He also holds unique experience working for a China-listed company.
He studied the Global EMBA program at CEIBS (中欧国际工商学院) in Shanghai and executive Education from INSEAD.
Niko owns Brothers Kebab with his good friend and business partner Ulrich Heegaard, a fellow Danish serial entrepreneur. Besides Brothers Kebab, Niko is the co-founder of the sustainability-focused AI-driven data & analytics company Impact Intelligence Ltd.
David Ettinger is the Chief Representative in Keller and Heckman’s Shanghai office. He counsels multinational companies on the import and export of food and food-related products to ensure compliance with regulations in the U.S., Europe, and Asia. Since 1999, Mr. Ettinger worked in the firm’s Washington, DC and Brussels offices, and is uniquely positioned to counsel foreign companies who need to navigate the regulatory landscape in Asia. He is a frequent lecturer and author on international food safety matters. Mr. Ettinger is a recognized practitioner by Chambers and Partners in the area of Life Sciences (International Firms) – China and is listed in The Best Lawyers in America® 2016, 2017 and 2018 (FDA Law).