Jeongmin Seong is a Partner at the McKinsey Global Institute, McKinsey & Company’s business and economics research arm. He leads MGI research teams in China, working on global as well as China-focused themes. Jeongmin’s recent research has focused on technology, innovation and China’s economic transition. He has co-authored several MGI reports and discussion papers.

Prior to joining MGI, Jeongmin worked with companies around the world focusing on consumer facing industries including consumer electronics, retail, and automotive as an associate partner at McKinsey’s Greater China office. Jeongmin also led McKinsey’s emerging market growth service line.

Prior to joining McKinsey Shanghai office, Jeongmin worked as a product marketing manager at Dell China. Jeongmin is a graduate of Harvard Business School where he received his MBA degree.

Lewis Choi leads the Digital and IT teams for Thermo Fisher In APAC and Emerging Markets, responsible for various aspects of digital enablement, in support of scientific acceleration and productivity. This organization is made up of various teams that consist of IT, eBusiness, Informatics, Data Science, Digital Automation, and Digital Marketing Professionals. He joined Thermo Fisher in 2012 and has played various roles in Digital Technology Delivery and IT Corporate Solutions, which included work to build out the $500M B2B eCommerce engine in China and various M&A Initiatives throughout his tenure at the company. Prior to Thermo Fisher, Lewis was a Managing Partner for a CRM Consulting Practice that was focused on Siebel and SFDC related initiatives along with Field Service Mobile Applications. Lewis has over 20 years of experience in a variety of capacities that have been focused on Enterprise Solutions and Transformational Initiatives.

Monrudee is the Director of Marketing for UPS’s China. Based in Shanghai, she oversees all marketing-related activities for the district, from strategy and planning to execution. She is responsible for leading the team to drive revenue and profit growth in terms of segment management, micro-market management and customer profitability management.

Monrudee has been with UPS since 2004, a career which has given her deep insight on a range of markets across the Asia Pacific Region. In her 16 years with UPS, Monrudee has been responsible for leading marketing initiatives, conducting market studies, developing growth strategies, and managing revenue.

Prior to her appointment as Director of Marketing, Monrudee served as Asia Pacific Region Revenue Management and Pricing Director at UPS Singapore, where led the Asia Pacific Region Revenue Management and Pricing Team to develop and execute revenue management and pricing strategies and initiatives based on market and competition analyses, working to achieve balanced corporate growth. In addition to spearheading several key projects, including Transformation, B2C Customer Experience Enhancement, and the Mentoring Program (Talent Development Program), she established and led the Peak Season Management and Pricing Review for Enterprise Accounts in the APAC Region from 2017 and 2019.

Monrudee graduated from the University of Denver in the United States. She holds a dual Master’s degree in International Management and Science in Intermodal Transportation Systems. In her free time, she enjoys reading and traveling.