AmCham Shanghai's Food, Agriculture, and Beverage Committee and Sustainability & Corporate Responsibility Committee invite you to join us for a joint panel discussion on "Feeding China Sustainably" on Wednesday, December 14 from 3:30 – 5:00 PM at AmCham Shanghai Xintiandi Office (Spaces Infinitus 27F, 168 Hubin Road, Shanghai / 无限极荟 27F, 湖滨路168号).

This event is co-hosted by Li Xin and Rich Brubaker.


  • Daniel Liu (Head of R&D at Kraft Heinz China)

    Daniel Liu

    Head of R&D at Kraft Heinz China

    Daniel is Head of R&D for Kraft Heinz China, with over 16 years of experience in the FMCG R&D function. Kraft Heinz is a world-leading Food & Beverage company, which focuses on providing high-quality sauces/condiments/baby foods/easy meals across the globe. The famous Kraft, Heinz, Oscar Mayer, and Master brands are from the company. Daniel is leading the Research and Development function in Kraft Heinz China, which will be focusing on Product Innovation/Technology Deep Diving/ESG calendar development etc. Before Kraft Heinz, Daniel had been working for Unilever for 11 years where he holds different roles in regional/global teams for R&D functions, mainly in the personal care category. Daniel holds a strong knowledge of product design/food safety/nutrition/packaging design/project management.

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  • Ran Guo (Co-founder & CEO of NOIX Foods)

    Ran Guo

    Co-founder & CEO of NOIX Foods

    NOIX is focusing on the development of natural, innovative, healthy, and sustainable plant-based products for Asia, based on proprietary technology. For this, in its markets NOIX sets up modern factories which are specialized in plant-based food. Its first factory opened in 2020 in Tianjin, starting with the production of high-quality plant-based almond yogurt under the brand JOOMA, which won several awards since then.

    In 2022 May 2022 the production of the first flavored, chemistry-free coconut-yogurt followed, which immediately won a WOW Food Award. In November 2022 JOOMA introduced China's first almond-milk concentrate. Many more products are in the pipeline, all plant-based, innovative, and fully natural. NOIX's target markets beyond China include South Korea, Taiwan, and Malaysia.

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  • Xin Li (President at Sustenture)

    Xin Li

    President at Sustenture

    Li Xin is President of Sustenture – an investment, M&A and strategy consulting firm with MNC and SME clients in F&B, tech, retail and manufacturing sectors. Previously, Li was China President for Sealed Air Corp, a US Fortune 500 Company with businesses in food packaging and product protection. Li held sales, marketing and management responsibilities in US and Canada for 13 years prior to his China assignment. Li serves on the boards of several food and industrial companies in the US and China, and is also a board member of Enactus China – a non-profit organization. Li has been an active member of AmCham Shanghai for the past 13 years, and serves as a core member of the Food, Agriculture & Beverage Committee.

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A prepayment is required when choosing 'Standard Price'.

Member Ticket

Definition of a Member: You are personally registered as a member and hold a membership card.

Member Price Free
Member Company Employee Ticket
Standard Price RMB 200
Non-Member Ticket
Standard Price RMB 500


AmCham Shanghai Conference Center

27F, Infinitus Tower

No.168 Hubin Road, Huangpu District

Shanghai, China

If you have any questions please contact Jenny Wang

Contact Organizer

+86 61693000 ext. 3029

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