About
The dynamic China Market and the many stories of international business success here have attracted the attention of global businesses and investors for decades. However, slowing economic growth in recent years , an evolving regulatory environment and a tougher geopolitical climate have complicated how MNCs and Chinese companies alike talk about their China businesses to international audiences.
To help companies better understand how to engage international media to tell their China story to global stakeholders, AmCham Shanghai's Marketing & Media Committee will host a presentation and roundtable discussion with seasoned experts for an in-depth and practical discussion at the AmCham Shanghai Conference Center on Wednesday, April 24 from 6:00 PM to 7:30 PM. Topics to be addressed will include: writing your China narrative, mapping and engaging international media and balancing communications risks and opportunities.
This event will be of interest to Corporate Communications, International Media Relations, and Public Affairs professionals at both MNCs and Chinese companies.
This event will be off the record.
18:00 Networking and Registration
18:10 Introduction
18:15 Presentations
18:45 Discussion and Q&A
19:30 End