The dynamic China Market and the many stories of international business success here have attracted the attention of global businesses and investors for decades. However, slowing economic growth in recent years , an evolving regulatory environment and a tougher geopolitical climate have complicated how MNCs and Chinese companies alike talk about their China businesses to international audiences.

To help companies better understand how to engage international media to tell their China story to global stakeholders, AmCham Shanghai's Marketing & Media Committee will host a presentation and roundtable discussion with seasoned experts for an in-depth and practical discussion at the AmCham Shanghai Conference Center on Wednesday, April 24 from 6:00 PM to 7:30 PM. Topics to be addressed will include: writing your China narrative, mapping and engaging international media and balancing communications risks and opportunities.

This event will be of interest to Corporate Communications, International Media Relations, and Public Affairs professionals at both MNCs and Chinese companies.

This event will be off the record.

18:00 Networking and Registration

18:10 Introduction

18:15 Presentations

18:45 Discussion and Q&A

19:30 End


  • Cameron Wilson (International Media Relations Manager at China Europe International Business School)

    Cameron Wilson

    International Media Relations Manager at China Europe International Business School

    Cameron Wilson is a strategic communications professional with over 20 years’ experience in China. A professionally-trained UK journalist, he has written for The Guardian, Sunday Times, Reuters, AFP among others, and is frequently quoted by global media on Chinese football.

    He is currently International Media Relations Manager at China Europe International Business School where he has served for the last five years. He acts as a trusted advisor to the institution's leadership on how to navigate the increasingly complex and challenging global information environment, and has a proven track record of consistently delivering A-list media coverage for the school.

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  • Oliver Pearce (Independent PR Consultant)

    Oliver Pearce

    Independent PR Consultant

    Oliver is a communications consultant with 15 years of experience in the Chinese market. A passionate believer in the power of storytelling to influence stakeholders and deliver real business outcomes, he has advised some of the largest global and Chinese companies on corporate reputation, communications strategy, and media relations. Oliver was previously head of global marketing for U.S.-listed Emeren Group and a business editor with Chinese and international media. He has served as the Chair of the AmCham Shanghai Marketing & Media Committee since 2021 and sits on the board of the Shanghai Foreign Correspondents' Club.

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A prepayment is required when choosing 'Standard Price'.

Member Ticket

Definition of a Member: You are personally registered as a member and hold a membership card.

Member Price Complimentary
Member Company Employee Ticket
Standard Price RMB 200
Non-Member Ticket
Standard Price RMB 500


AmCham Shanghai Conference Center

27F, Infinitus Tower

No.168 Hubin Road, Huangpu District

Shanghai, China

If you have any questions please contact Jean-Yves Lavoie

Contact Organizer

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