解决问题
课程特色
课程亮点
课程收益
1. 理解数据辅助决策流程,建立数据化思考意识
2. 能够把业务节点拆解成具体的数据指标,用数据看待业务
3. 掌握数据分析方法,快速切入数据要点,提升数据化决策效率
4. 能够从数据中找出关键问题,做出正确的判断,指导业务发展决策
5. 能够借助数据化逻辑发现问题,分析问题,解决问题,用数据说话汇报工作。
Course Objectives
Course Features
Course Highlights
课程大纲
一:数据思维:面对复杂多变的业务场景,数据如何提升决策效能
1、 VUCA时代我们应该如何更好的突破决策困境?
2、 数据如何帮助我们更好的突破职场困境实现自我跃迁
3、 理清数字/数据/数据分析基本概念告别职场做表工具人
4、 用数据分析解决问题的三步骤:理清目标——拆解指标——分析判断
二:目标导向:理清业务目标,少做无用功,高效解决真问题
1. 找到核心业务目标,从定性分析走向定量分析
2. 构建好的业务问题,迈出数据分析重要一步
3. 理清业务上下游,让你的数据流动起来告别单点决策
4. 三个思考框架帮梳理各项业务逻辑找到核心目标因子
三、目标拆解:根据目标梳理业务流程,拆分目标体系找到关键点
1、 构成逻辑:把总业绩分解到小渠道,谁优谁劣一目了然
2、 转化逻辑:把大流程拆解成小步骤,快速发现关键环节
3、 拆解逻辑:把大目标拆分成小指标,排除干扰,找到核心指标
四、分析判断:3种数据分析法,让规律有迹可循
1、 对比分析:4种对比分析法,帮你洞察业务指标间的规律
2、 趋势分析:面对未来不确定性,如何制定目标更精准
3、 分布分析:不怕影响因素多,2套万能模型,帮你轻松判断优先级
五、数据呈现:可视化呈现分析结果,提升汇报决策效率
1、 数据图表:为决策增加说服力,轻松打动老板和同事
2、 数据报表:让数据更新自动化,全面提升效率和竞争力
Course Outline
I. Data-driven thinking: How data can improve decision-making in the face of complex and changing business scenarios.
1. In the VUCA era, how should we better break through the decision-making dilemma?
2. How data-thinking can help us break through workplace dilemmas to achieve self-improvement?
3. Understand the basic concepts of data analysis and stop being a watchmaker in the workplace.
4. The three steps to solve problems with data analysis: clarify the target - disassemble the indicators - analysis and judgment.
II. Goal-oriented: clarify the business objectives, and efficiently solve real problems.
1. Find the core business objectives, from qualitative analysis to quantitative analysis.
2. Build a well-constructed business issue, and take an important step in data analysis.
3. Sort out the business upstream and downstream, No more single point of decision making between teams through data transfer.
4. Use three thinking frameworks to sort out the business logic and find the core target factors.
III. Objective disassembly: sort out business processes according to the objectives and find the key points by disassembling the objective system.
1. Composition logic: break down the total performance to small channels, so that the strengths and weaknesses are clear at a glance
2.Transformation logic: break down the large process into small steps to quickly discover the key components
3. Disassemble the logic: split the big goal into small indicators, eliminate interference and find the core.
IV. Analysis and judgment: 3 data analysis methods to keep track of patterns.
1. Contrast analysis: 4 kinds of comparative analysis method, 1. Help trainees gain insight into the patterns between business indicators.
2. Trend analysis: how to set goals more precisely in the face of an uncertain future.
3. Distribution analysis: two sets of universal model to help you easily determine the priority.
V. Data presentation: visualize the analysis results to improve the efficiency of reporting and decision-making.
1.Data chart: add persuasive power to decisions and easily impress leaders and colleagues.
2. Data reports: Overall efficiency and competitiveness through automated data updates.
适用对象:
中基层管理者,有一定工作经验的业务骨干,业务负责人。
Target audience:
Middle and junior managers, experienced business leaders and managers.