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When

Thursday, June 3, 2021 (1:10 PM - 4:30 PM) (GMT+8)

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Where

AmCham Shanghai Conference Center (Xintiandi)

27F, Infinitus Tower
No.168 Hubin Road, Huangpu District
新天地湖滨路168号无限极大厦27楼

Shanghai, China

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良好的政府关系是企业取得在华商业成功的关键要素之一。这不仅需要充分了解政府对企业的政策和动向,还需要掌握与政府以及相关方高效沟通与合作的技巧。由此,政府关系从业者需要掌握专业的沟通技巧以及出色的沟通策略。上海美国商会将于6月3日(周四)下午1:30 至 4:30上海美国商会会议中心与来自Top Word Consulting(语上咨询)的两位主要负责人苏文女士以及邓小玉女士一同举办政府关系与沟通技巧培训。


两位演讲者将根据她们在跨国企业中国政府及公共事务管理方面数十年的经验以及对企业运营和政府工作机制的广泛了解,帮助参会者了解如何有效加强与中国政府的沟通与合作。届时,两位将分享政府事务管理的基本原则、特殊技巧以及最佳实践。在第二个环节,培训还将结合案例研究以及实操训练。



Strong government relations are the key to success in China. This not only requires a good understanding of China's policies, but also how to effectively work with the Chinese government. GA practitioners need to have strategic communication plans and superior interaction skills.

AmCham Shanghai presents a GA training session on Chinese government stakeholder management with Ms. Su Wen and Ms. Heather Deng from Top Word Consulting on June 3 at 1:30 – 4:30 PM at AmCham Shanghai's Conference Center.


The trainers have over thirty years of experience in managing Government & Public Affairs for multi-national companies (MNCs) in China. They will use their extensive understanding of MNC's operations and Chinese government practices to train participants on how to effectively communicate and manage Chinese government relations. In their presentations, they will provide basic principles, unique tips and best practices of government interactions and engagement. The training will also incorporate case studies and simulations to give participants hands on experience in how to interact with Chinese government stakeholders.



适宜人群 Who Should Attend:

  • 政府关系/事务从业者 GA Practitioners
  • 公共事务/关系从业者 Public Affairs or Public Relations Officers
  • 企业传播/宣传部门从业者 Communications Officers
  • 所有对政府事务知识、技巧感兴趣的会员 Anyone interested in learning GA knowledge and skills


日程 Agenda:



13:10 - 13:30: 签到交流 Registration and Networking


13:30 - 14:40: 演讲 Presentation


14:40 - 15:00: 互动问答 Q&A


15:00 - 15:20: 茶歇 Tea break


15:20 - 16:30: 实战与小组讨论 Workshop and discussion

Speakers

  • Heather Deng (General Manager at Top Word Consulting)

    Heather Deng

    General Manager at Top Word Consulting

  • Wen Su (Chief Representative at Top Word Consulting)

    Wen Su

    Chief Representative at Top Word Consulting

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