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- Have you ever seen a colleague deliver a presentation that grabs the audience's heart from the opening slide? And when it's your turn, after showing all the data and charts, management still doesn't budge an inch.
- Or when you sell to customers, do you churn through slides of PPT to present all the functions and highlights of your product, but all you heard was, "Well, I'll have to talk about it with my boss."
- How can you speak from the audience perspective, identify their pain and arouse their interest, so after your last words, they are moved to action? Tell the right story the right way.
Through this course, you will learn how to integrate the necessary facts and data with the story structure and elements. This is one of the most effective communication tools to influence management, customers and any stakeholders. You can use stories to make them pay attention, listen, and then act.
- 你是否看过有些同事在给老板做报告的时候讲得绘声绘色的,让老板听了以后频频点头?而你呈现了一大堆数据之后还是无法得到老板的支持?
- 你有没有和客户讲了一堆PPT,将产品的优点和功效讲的头头是道,却还是无法打动客户的心?
- 如何能从听众的角度考虑问题,抓住他们的痛点,勾起他们的兴趣,让他们听的时候心动,听完之后有行动,那你必须懂得怎么讲故事。
这门课将教你如何如何巧妙的运用讲故事的形式来包装事实和数据, 影响老板、客户和合作伙伴,让他们听的时候心动,听完之后行动,达到事半功倍的效果。