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Pick up ideas on creating powerful visuals, beautiful design and typography to captivate your audience.


You will discover


  • The best colors to use for your slides.
  • Design techniques to create clean & vibrant graphics.
  • Use typography, iconography & pictures in slides.
  • Design principles for good slide designs.
  • A set of online tools & resources to enhance slide designs.


What to bring


  • An open mind and a previous presentation you'd like to think about while learning a new presentation development methodology. Also a laptop computer with a recent version of PowerPoint installed.


Software version: Microsoft Office 2003-2013 English/Chinese version


探讨创建富有吸引力的可视化呈现原则,精美版式设计的理念,只为牢牢抓住观众的眼球。


关于课程


  • 如何高效率地制作出极具专业水准的PowerPoint商务演示文稿?万丈高楼平地起!要意识到"眼高手低、短板效应、盲目照搬"都将会扼杀完美的设计理念。


  • 本课程从分析商务演示现状为切入点,力求在揭示诸多问题的同时寻找解决方案。通过分析各行各业、各个领域的鲜活案例,从"设计理念"到"实际操作",以两根主线并进的方式"破译"轻松制作、精彩呈现的"密码"。授课重点将定位于对PowerPoint实用操作技巧的提高。帮助学员查漏补缺,避免因为对软件本身的操作不熟练,而影响到优质思想的顺畅表达。


课前提示


参加本课程需要您携带笔记本电脑,并请确认已安装了PowerPoint软件。如果您有先前制作好的演示文稿,请一并带来。不妨尝试用课堂中介绍的理念和方法,看看能否适用?同时,希望您乐于接受新观点、新方法。当然,您有任何自己的想法和意见,也非常鼓励与其他参与者分享。


语言版本 - Microsoft Office 2003-2013 中文、英文均可适用

Session Outline

How to get out of troubles?


  • Is the purpose clear?
  • Is the content concise?
  • Is the color theme so good?
  • Is the layout well-planned?
  • Is the effect proper?
  • Is the presentation impressive?


Case Study


  • The Boss will attend an emergency meeting in 30 minutes. She asked me to help her design a deck as soon as possible….


  • What should I do in order to accomplish the task efficiently?


Ask Yourself


  • Do you have a bottleneck while creating PPT presentation?


How to improve the efficiency?


  • Scenario Design, Getting start from Viewers' Needs
  • Content Design, Building up reasonable structure
  • Relationship Design, dealing with the logic between slides
  • Integration Design, sending existing Word doc to PowerPoint
  • Source Design, selecting pictures
  • Color Design, matching up color theme

 

Case Study


  • Cover page-Agenda-Section Header-Content Slides-Conclusion Slide
  • It seems that the relationship between slides is shown in a classic and popular way.

Ask Yourself


  • How to build up more reasonable logic structure?

How to design template?


  • What is a real sense of template?
  • What so called Master Is?
  • Template VS. Master
  • Applying with Multi Master Layouts
  • Basic design guidelines for rich layout
  • Absorbing the essence and discarding the useless
  • Designing template to measure up to norms

 

Case Study


  • No matter how Sufficient the Content is, it is a big mass without good layout.

Ask Yourself


  • Is it hard to design layout?

How to work with Text and Pictures?


  • Using Place Holder and Text Box to position text block
  • Setting appropriate line spacing, indentation
  • Adding paragraph Bullets and numbers
  • Visualizing boring text
  • Cropping photo frame
  • Removing photo background
  • Bulk Importing photos to create a photo album
  • Compressing pictures
  • Integrating Text and Graphics

 

Case Study


  • Suppose an extreme situation that only using picture instead of text in the slide. How should we do?

Ask Yourself


  • Do you know how to mix Graphic and Text?

How to insert shapes, chart and table?


  • Attaining proficiency in drawing shapes
  • Adding shape effects, such as shadow, reflection, glow, soft edges etc.
  • Arranging objects in layers, front or back?
  • Converting text to SmartArt
  • The thinking guideline of Chart
  • Designing unique chart style
  • Formatting data table

 

Case Study


  • How boring the numbers and text are! Always keep it simple and stupid, using visualization element to present your ideas.
  • So, what is the principle?

Ask Yourself


  • Do you know the thinking of visualization?

How to Add animation, effect and hyperlink?


  • Adding built-in animation effects - entrance, exit, emphasis and motion paths
  • Setting up the animation trigger
  • Sequencing multiple animation effects
  • Inserting hyperlinks as navigation between slides
  • Looping continuously
  • Show time! Using keyboard shortcut
  • Switching to the Presenter view

 

Case Study


  • Animations serve for the content. For each different element, pick up the cost-effective animation effects.

Ask Yourself


Do you know how to make a balance between motion and quietness?

 

Q&A-Answer Your Questions



如何面对诸多质疑,发现问题,让困惑远走高飞?

  • 目的性很明确吗?
  • 内容足够精炼吗?
  • 表述容易理解吗?
  • 色彩搭配协调吗?
  • 版式布局美观吗?
  • 效果表现恰当吗?
  • 整体印象深刻吗?

 

[开场案例] 老板将在30分钟后参加一个紧急会议,请求我帮她尽快设计一个PPT,慌乱之间……


我该怎么办,才能高效率的完成任务?


反思:问题何在?


如何改变现有习惯,突破思维,让一切重新开始?

  • 情景设计:演示用途、观众需求
  • 内容设计:富有吸引力的框架
  • 关系设计:页面间的逻辑关系
  • 整合过程:从Word到PowerPoint
  • 素材收集:选择图片的要领
  • 色彩设计:探讨稿配色方案

[框架案例] 封面-目录-章节页-内容页-结尾页——这似乎已经成为PPT"经典"的页面关系。


除此以外,金字塔,SCORE,BATD又是怎样的结构,如何构建更富有逻辑性的框架?


反思:更富逻辑性?

 

如何合理构建模板,顾全大局,让整体效果突出?

  • 标准模板:真正意义上的模板
  • 幻灯母版:母版,是怎么一回事?
  • 区别联系:模板与母版
  • 丰富版式:应用多个母版
  • 布局搭配:相关设计准则
  • 拿来主义:取其精华、弃其糟粕
  • 衡量标准:设计符合规范的模板

 

[版式案例] 再丰富的内容,遇上单一的版式;亦或丰富的内容遇上凌乱的版式,都很糟糕……


反思:设计很难?

 


如何处理文字、图片及混排?

  • 文字位置:占位符、文本框技巧
  • 字体规范:段落行距、项目符号
  • 优化文字:脱离单纯的文字
  • 图片处理:裁剪相框、删除底色
  • 美化图片:水印、柔化、晕染等
  • 电子相册:批量导入并集中压缩
  • 图文混排:避免"满、乱、差"

 

[混排案例] 假设一种极端:不要任何文字,只要图片。以此替换目前满是文字的现状……怎么办?


反思:图文比例?


 

如何绘制形状、图表及表格?

  • 绘制形状:精通图形绘制技巧
  • 美化形状:阴影、光线、渐变
  • 布局形状:对象间的层次、组合
  • 图示转换:用图示表现文字关系
  • 图表应用:图表总则及常见误区
  • 图表风格:设计专属的图表风格
  • 表格应用:多变的表格及格式化

 

[可视案例] 枯燥的数字和文字太多!


用可视化元素进行一目了然的呈现,如何掌握常见的转化原则?


反思:形象转化?


如何添加动画、特效及链接?

  • 内置效果:进、退、强调、路径
  • 触发机制:触发器
  • 播放顺序:动画效果的高级设定
  • 超级链接:运用超链接实现导航
  • 放映设置:设置自动循环播放
  • 演示技巧:放映时可使用的快捷键
  • 双屏演示:演示者视图

 

[动态案例] 动画为内容服务!针对不同的元素,制作低成本,效果高回报的"玄技"。


反思:动静相宜?

 

综合答疑:回答您关心的问题



Who should attend?

The full day workshop is open to all who creates slides for themselves or for someone else.


本课程面向所有需要制作演示文稿的商业用户,无论是为自己制作还是为其他人准备,都适合参加学习和讨论。

Agenda

08:45 Registration & Networking
09:00 Morning Session
10:30 Morning Session Coffee Break
10:45 Morning Session
12:00 Lunch
13:00 Afternoon Session
15:30 Afternoon Session Coffee Break
15:45 Afternoon Session
17:00 Session Ends

Refreshments will be served during the coffee break for the attendees. Lunch at a nearby restaurant is also included with the ticket price.

Speakers

  • 胡芸芸 (易迪思金牌讲师 微软认证讲师(MCT) 微软认证OFFICE专家(MOS) 微软认证技术专家(MCITP) 《PPT变形记—从低质到高质呈现的华丽转变》作者)

    胡芸芸

    易迪思金牌讲师 微软认证讲师(MCT) 微软认证OFFICE专家(MOS) 微软认证技术专家(MCITP) 《PPT变形记—从低质到高质呈现的华丽转变》作者

    微软认证讲师,9年教学经验
    微软认证技术专家,通过微软全球技术测试获得微软技术认证,成为微软认证技术专家(MCITP)
    网易云课堂—企业版 签约讲师
    《PPT变形记—从低质到高质呈现的华丽转变》作者
    三茅人力资源网专栏作家
    致力于企业办公效率与办公技能提升的培训与知识分享

    With 9 years’ experience as a Microsoft Certified Trainer
    MCTS/MCITP Get the Microsoft technology certification through its global test.
    Contracted lecturer in Study.163
    Author of book 《PPT变形记—从低质到高质呈现的华丽转变》
    Columnist for hrloo.com
    Devote to sharing the experience in the upgrading of office efficiency and office skills

    view more

Tickets

A prepayment is required for all full-day training sessions. 

Member Ticket
Member Price RMB 2,650
Member Company Employee Ticket
Standard Price RMB 3,650
Non-Member Ticket
Standard Price RMB 4,650
Member Ticket + Redeem 500 RMB Voucher

This ticket is only eligible for members who have a RMB 500 voucher for FULL-DAY TRAININGS. Failure to present the voucher will result in paying the full price for the session.

If you have any questions about this ticket, please contact ivette.corominas@amcham-shanghai.org

Member Price RMB 2,150
Member Company Employee Ticket + Redeem 500 RMB Voucher

This ticket is only eligible for member company employees who have a RMB 500 voucher for FULL-DAY TRAININGS. Failure to present the voucher will result in paying the full price for the session.

If you have any questions about this ticket, please contact ivette.corominas@amcham-shanghai.org

Standard Price RMB 3,150

Registration

  • All registrations shall be made online before the session. For full-day sessions, payment also shall be made before the session.
  • For half-day sessions, AmCham Shanghai members are eligible to attend free of charge with Training Credit*; AmCham Shanghai members without Training Credit are eligible to attend at “Member Rate”; Employees who work at AmCham Shanghai member companies are eligible to attend at "Employee Rate".
  • For full-day sessions, AmCham Shanghai members are eligible to attend at “Member Rate”; Employees who work at AmCham Shanghai member companies are eligible to attend at “Employee Rate”; Non-members are eligible to attend at “Non-Member Rate”.
  • Limited spaces are available and attendance will be given on a first-come, first-served basis.
  • Members please bring your membership card and non-members bring your business card upon check-in at the training session.
Walk-in and Cancellation Policy
  • This session requires confirmation of attendance in advance. If you attend this session without prior registration, you will be charged an RMB50 "walk-in" fee as member and RMB100 as employee.
  • Cancellation: If you need to cancel your registration for a half-day session, please notify Ivette Corominas at (86 21) 6279 7119 ext. 5671 or email ivette.corominas@amcham-shanghai.org no less than 24 hours in advance. If you need to cancel your registration for a full-day session, please notify Ivette Corominas at least two weeks prior to the session for a full refund. Cancellation made within two weeks before the session will not be refundable.
  • To ensure that you have a seat, please come to the session on time. Open seats will be released to other guests 15 minutes after the session starts.

Venue

AmCham Shanghai Conference Center

Suite 568, Shanghai Centre, 1376 Nanjing Road West
Shanghai, China

If you have any questions please contact Ivette Corominas

Contact Organizer

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