John Hsu is the General Manager, Studio overseeing distribution and marketing for all live-action and animated films from Disney, Pixar, Marvel and Lucasfilm in China, the world's second largest box-office market. Under his leadership, between 2016 – May 2018, Disney was the number one foreign studio at the Chinese box office releasing more films than any other foreign studio with a record breaking five films exceeding the highly coveted RMB1Billion box office target, including our most recent film “Avengers: Infinity War” exceeding RMB2Billion at the box office, making Marvel the largest foreign movie franchise in China.
Prior to that, he was General Manager, The Walt Disney Company, Hong Kong, where he successfully led the entire organization to build our core franchises and connect with audiences exceeding all box office expectations and growing the business by double digits from FY14-FY15.
John began his career with Disney in 2002 as Director of Finance for Buena Vista International and Buena Vista Home Entertainment International for the Asia Pacific Region. Over the years, he took on numerous new roles within studios before his appointment as General Manager, The Walt Disney Company, Hong Kong in June 2014.
Prior to Disney, he gained extensive experience in the film industry working at Intercontinental Group Holdings Ltd., as an Accounting and Finance Manager in 1996. In 1999, he was promoted to Director of Finance and Business Affairs, taking on additional responsibilities which involved the expansion of the group’s cinema circuit, acquisition of new independent film product, and the negotiation of major home video licensing deals.
John is a qualified Australian Certified Practicing Accountant by training and commenced his career as an external auditor at Deloitte Touche Tohmatsu Hong Kong where he specialized in the auditing of large multinational clients.
Currently residing in Shanghai, John graduated with a Bachelor of Commerce Degree with a Major in Accounting from La Trobe University, Australia.

As Senior Vice President of Content and Marketing for NBA China, Land is responsible for all of the league’s content and marketing efforts in Greater China. Additionally, he is in charge of the execution of all NBA events, including the annual China Games, and the basketball development of China’s elite basketball players, overseeing three NBA Academies in Zhejiang, Shandong and Xinjiang.
As Head of Content, Land leads all original content development in Greater China with the goal of providing fans and potential fans high quality game presentations, compelling content, innovation and excellence via all media distribution platforms. Under Land’s leadership since January 2013, NBA China has launched captivating new programming, including NBA PrimeTime on CCTV5, NBA Mitan on Tencent, and Centers of the Universe, the story of the relationship between Yao Ming and Shaquille O’Neal, which amassed record viewership in China, as well as in the U.S. and throughout Asia. Additionally, his Content team creates short video content on a daily basis for various social and digital platforms, creating revenue opportunities for both the NBA and its partners, while building the NBA brand.
As Head of Marketing, Land is focused on growing the NBA’s fan base by attracting casual and curious fans through creative approaches to brand awareness around NBA games, its players, events, and through the league’s social responsibility initiatives. One of the most successful campaigns under Land’s watch has been the league’s Chinese New Year Celebration, featuring a lineup of 94 games involving all 30 teams and broadcast across a variety of NBA media platforms, and the creation of the highly popular Chinese New Year promo. The 2018 series of spots were entitled ‘Fireworks’ featuring Anthony Davis, Kyrie Irving and Kawhi Leonard. Similarly, Land is responsible for player marketing in China, focusing on bringing NBA players and legends to market for various league and partner activations.
Prior to his relocation to China in 2013, Land, was Senior Vice President of Business and Production Operations for the NBA, acting as the chief of staff of the league’s Production, Programming and Broadcasting division in Secaucus, New Jersey. His responsibilities included the acquisition, archiving, editing and distribution of content, the digitization of the league’s historical video library, and overseeing the department’s fiscal efforts with a primary responsibility to manage costs.

Richard joined the NFL as Managing Director of NFL China on December 1st 2010. He has more than 25 years of experience in sports event management, sales, and marketing with a strong focus in media rights and market strategy.
His previous work experience in China includes driving a Chinese media joint venture partnership responsible for launching China’s first nationwide HD sports channel; and founding The Young Company, which provided consulting services in production, distribution and media rights in China for leading sports leagues, broadcasters and commercial sponsors.
Prior to living in China, Richard worked at ESPN STAR Sports as Vice President of the Event Management Group and Programming Development, where he managed over 100 events in 13 different countries over 8 years across Asia. His management experience also includes a number of years in Taipei managing Sports International, Entertainment Plus Ltd when it was the largest professional sports management group in Taiwan. Richard has managed over 150 professional tournaments in 10 different sports throughout his career.
Richard was a student at Beijing Normal University in 1990. After graduating Cum Laude from Boston University with a double major in International Relations and East Asian Studies, Richard earned his MBA from the University of Chicago. He speaks, reads and writes Mandarin Chinese.
A native of Sedona, Arizona, Richard currently resides in Shanghai with his wife and two children.

Ethan Tang currently serves as the Greater China Business Development Director for Sesame Workshop. He is responsible for the Workshop’s all media business including syndication strategy, local production and co-production, as well as content distribution across all platforms. Before joining the non-profit educational organisation, Ethan was the Head of International Business Development at Wingsmedia, the overseas window for Shanghai Media Group, overseeing both the acquisition and distribution of programs for/of 13 national and terrestrial channels under SMG.

Linna leads the Insights function in Wavemaker and provides research & consultancy solutions for clients. Her expertise covers Healthcare, FMCG, Entertainment, Automotive, Cosmetics, Personal care, Apparel, Finance, Wine, Retail, Real Estate, High Tech/Internet, etc.
Fascinated by cultural insights, psychology and brain science, with passion and curiosity, Linna tries to discover answers and opportunities through different ways and methodologies. Her team keeps producing and releasing reports and whitepapers to drive Thought Leadership and knowledge update in the industry.

Over 11 years experience in content marketing, including many years working for Dentsu in Tokyo.
As a head of content marking in WM China, Riki leads the team to provide professional service in content cooperation and content innovation for clients. She is also an expert in integrated marketing who proposes diverse strategy and solution for different brands.
Clients industries in – fashion, luxury, auto, FMCG, medicine, finance, electronic products, travel, etc.

Mark Fischer has enjoyed more than two decades of building successful sports and media businesses in China and other key markets in Asia.
Mark earlier this year launched Eastbridge Sports Management (Shanghai), providing sports advisory and business development services to help brands, rights-holders, and related entities best utilize the growing power and popularity of sports in this region.
Mark concurrently serves as Chair of the Sports & Entertainment Committee for American Chamber of Commerce Shanghai.
From 1997-2009, Mark held a series of leadership roles at the National Basketball Association (NBA) in Asia, including as Managing Director of NBA China from 2003-2008, when he led that division’s explosive growth from two-person startup to a valuation of $2.3 billion.
As EVP & MD Asia for the Ultimate Fighting Championship from 2010-2014, Mark established the UFC’s operations in the Far East, drove more than 10-fold increases in both audience and revenues, organized UFC’s first six events in the region, and produced the first Ultimate Fighter reality show series in China.
As President of Oceans Sports & Entertainment, Inc. from 2015-2017, Mark created and led a profitable international division for this Beijing-listed sports marketing agency
Proficient in Mandarin Chinese, the Boston native holds a Master’s degree in Public Administration from Harvard’s Kennedy School of Government, and a Bachelor’s in History from the University of Michigan.