In the context of the global industrial chain reorganization, China's economic development faces numerous internal and external challenges. Internally, there are issues such as the withdrawal of foreign capital, the real - estate and debt crises. Externally, China encounters obstacles like high - tech embargoes by Western countries and changes in trade policies. China's economic data in 2024 shows that overall demand is weak, corporate revenues and profits have declined, the youth unemployment rate is high, import and export trade is unstable, and the investment confidence of foreign companies has decreased.

Facing these difficulties, Chinese enterprises need to adjust their strategies, such as exploring new markets, reducing costs, and innovating technologies. Some enterprises have already started to expand overseas markets, and industries such as automobiles and consumer electronics have experienced rapid growth. At the same time, when going global, enterprises also face challenges such as market competition and differences in regulations.

AmCham Hangzhou Center cordially invites you to participate in the sharing session on "Strategic Layout of Enterprises Going Global against the Background of Global Industrial Chain Reorganization" from 2:00 p.m. to 4:30 p.m. on March 7,2025.

The content of this sharing session will include:

• Global trade relations, as well as analysis of China's internal and external environment and economic data
• Tariff and trade policies of major export countries towards China
• The impact of the United States' additional tariffs on Chinese goods
• The main destinations for Chinese enterprises going global from 2024 to the present and the major industries for Chinese enterprises to go global
• Taking the automotive industry as an example, comparing different strategies in the Chinese, Southeast Asian, and European markets
• Digital Innovation Marketing Accelerates the Expansion of Corporate Globalization Strategies

在全球产业链重组背景下，中国经济发展面临内外部诸多挑战。内部存在外资撤离、房地产和债务危机等问题；外部遭遇西方国家高科技禁运、贸易政策改变等阻碍。2024年中国经济数据显示，整体需求疲软，企业营收利润下降，青年失业率高，进出口贸易不稳定，外企投资信心下降。面对这些困境，中国企业需调整策略，如开拓新市场、降低成本、创新技术等。部分企业已着手拓展海外市场，汽车、消费电子等行业增长迅速。同时，企业出海也面临市场竞争、法规差异等挑战。

上海美国商会杭州中心诚邀您参加2025年3月7日下午2：00至4：30的《全球产业链重组背景下企业出海战略布局》分享会。

本次分享会将涉及以下内容：

• 全球贸易关系以及中国内外部环境和经济数据分析
• 主要出口国家对中国关税贸易政策
• 美国对中国商品加征关税的影响
• 2024年至今企业出海主要目的地以及中企出海的主要行业
• 以汽车行业为例，对比中国、东南亚以及欧洲市场不同的策略
• 数字化创新营销加速企业全球化战略开拓