AmCham Shanghai's Marketing Café had a revamp and is ready to meet you after work at the new Marketing Lounge, with more business-oriented topics and cross-industry perspectives. The Marketing & Media Committee invites you to join the launch of Marketing Lounge on Thursday, September 23rd from 6:30 - 8:00 pm, where we continue to bring together the community through topic-based sharing and networking.
The committee has invited Jacob Johansen, Danish innovation and branding guru, to present his new book From Customer to User.
Jacob Johansen boldly claims his book will enable you to crack the most significant challenge in business: applying and maintaining a constant outside-in perspective.
This event is open to all business professionals in Shanghai and includes snacks, soda, and beer. Due to high levels of interest and limited seating, please register in advance to reserve your seat.
18:30 – Registration and drinks
19:00 – Welcome remarks and Committee update
19:05 – Talk
19:50 – Discussion and Q&A
20:00 – Networking