LinkedIn has become an essential tool for sales and business development professionals. However, many professionals still do not know how to harness the power of a well-managed LinkedIn personal account to enhance their sales strategy and, specifically, sales prospecting.

During this 1-hour sharing session, you will get a better understanding of how to turn your LinkedIn account into a source of leads. The session will be divided into two blocks:

  • LinkedIn for Leads (using the free version of LinkedIn)
  • LinkedIn Sales Navigator (a paid feature on LinkedIn)

This sharing session is open to all, but is aimed specifically at service and hospitality industry professionals.

For those who wish to, there will be a photographer who will take professional shots for your LinkedIn page.

Session Outline

Part 1: LinkedIn for Leads

  • Targeting: who should you be engaging with?
  • Searching for the right contact: tips to find your target customers and decision-makers
  • Engaging: how to start a conversation with a contact on LinkedIn

Part 2: LinkedIn Sales Navigator

  • What is LinkedIn Sales Navigator and who can benefit from this paid feature
  • Feature demo


It is recommended for all participants to bring their own laptop or tablet so that they can practice and test the different tools presented.


AmCham Shanghai has not received any endorsement fee for this session nor will it receive any commission for LinkedIn paid features sales. 


9:00-9:15 am: Check-in 

9:15-10:15 am: Information session

10:15 -10:30 am: Q&A and session ends

***The professional profile photos will be taken at the beginning (9.00 - 9.15) and at the end (10.15 - 10.45am) of the session. ***


"This session helped me be better understand how I can leverage my LinkedIn account to search for new clients and how to engage with them in a successful way" - Lily Chen, Managing Director of Essential Benefit Solutions,

"During this 1-hour sharing session I learned how to use LinkedIn filters to search for new potential clients by geography, position, or company. Targeted searches help be more selective and save time when engaging with new leads" Catherine Leung, Managing Partner at Kornerstone Institute.

"Thanks AmCham for organizing this useful session! Great chance to learn many "hidden" LinkedIn sales skills especially the Sales Navigator platform from AmCham's "LinkedIn Master". " Laura Zeng, Event Specialist at China Europe International Business School (CEIBS)

"Very useful one-hour session, where I learned how to take the best out of LinkedIn, how to connect with new clients and look for potential new leads", Olga Kellerhoff, Senior Sales Manager at Regent Shanghai Pudong


  • Karen Yuen (Senior Director, Corporate and Commercial Development of AmCham Shanghai)

    Karen Yuen

    Senior Director, Corporate and Commercial Development of AmCham Shanghai


Please use your own name and email when registering for a training session. Additional fees may apply if you fail to register under your own identity. 

Prepayment is required when purchasing these tickets.

Member Ticket
Member Price RMB 150
Member Company Employee Ticket
Standard Price RMB 200
Non-Member Ticket
Standard Price RMB 300


  • Member Training Credit is not applicable in this session.
  • All registrations shall be made online before the session.
  • Limited spaces are available and attendance will be given on a first-come, first-served basis.
Cancellation Policy
  • Cancellation: If you need to cancel your registration, please notify Ivette Corominas a at (86 21) 6169 3010 or email ivette.corominas@amcham-shanghai.org no less than 24 hours in advance for full refund.
  • To ensure that you have a seat, please come to the session on time. Open seats will be released to other guests 15 minutes after the session starts.


AmCham Shanghai Conference Center (Xintiandi)

27F, Infinitus Tower

No.168 Hubin Road, Huangpu District

Shanghai, China

If you have any questions please contact Ivette Corominas

Contact Organizer

+86 61693010

Show on map