Do you want to grow your brand awareness and sales leads?
Karen Yuen (Senior Director, Corporate and Commercial Development at AmCham Shanghai) will explain how you and your company can leverage AmCham Shanghai's platform to market your products.
The presentation will cover the following:
- AmCham Shanghai and its members
- Event sponsorship
- Spotlight Session
- Community Marketplace
- Digital & printed sponsorship
- In-kind sponsorship
- Partnership
- AmCham Shanghai calendar (signature conferences and main events)
- AmCham Shanghai's Trade Fairs
Following Karen Yuen's presentation on AmCham Shanghai's marketing opportunities, guest speaker Gabby Gabriel from GAB China will be taping into next year's marketing planning.
2022 is almost here, and that means it is just the right time to plan your marketing & advertising goals for the upcoming year. For SMEs & corporates alike, a fixed marketing budget requires a careful and strategic mind when planning your efforts to maximize the return on your investment. Join Gabby Gabriel, founder of GAB China, as she advises on making the most of your Chinese digital marketing efforts in 2022. Gabby will touch upon trends in the market, channels that companies should leverage, and advertising opportunities that companies should consider for the new year. She will shed light on both B2C and B2B best practices to consider.
Benefits for attendees:
- Overview of different AmCham Shanghai channels
- Better understand the audience of AmCham Shanghai
- Learn what channels are best to promote your company
- How to make the most of your marketing budget with AmCham Shanghai
- Network with peers

Who should attend?
This information session is relevant to anyone who is interested in learning more about the different marketing channels in AmCham Shanghai. It is especially useful to marketers, sales professionals and business owners.
