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This session will explain the underlying market forces that explain how disruptive innovations put market leaders out of business. Professor Silk will discuss the early-stage mistakes that cause firms to dismiss disruptive innovations, and explain strategies that managers can use to identify, prepare, and defend against disruption.
为什么老牌企业会被颠覆出局?曾经的行业领导者为何遭到无情淘汰?4月16日,UBC Sauder商学院教授Tim Silk将举办关于"颠覆性创新"的公开课,探讨颠覆性创新如何让市场领导者退出市场。Tim将讨论导致企业忽视颠覆性创新的早期错误,并分享职业经理人如何使用策略来识别、准备和防御颠覆性创新。
About UBC IMBA
The UBC International Master of Business Administration (IMBA) is a 20-month, part-time MBA program offered by The University of British Columbia in partnership with Shanghai Jiao Tong University.
This unique degree program features world-class UBC faculty, a two-week residency trip to Vancouver, Canada, and gaining learning experiences with a global mindset. Receive a UBC IMBA degree from Canada's leading academic business school and keep your life and career in China.
UBC 国际工商管理硕士 (IMBA) 是一个为期 20 个月的在职 MBA 课程,由 UBC Sauder商学院的Robert H. Lee 研究生院与上海交通大学安泰经济与管理学院合作提供,在中国已有20余年的合作办学历史。
UBC IMBA学位项目拥有世界一流的 UBC 师资、为期两周的加拿大温哥华驻地学习旅程,并获得具有全球思维的学习经验。
项目亮点:
- UBC Sauder位列加拿大商科类院系第一名,世界范围内排名前4%
- 1对1职业规划指导
- 100% UBC Sauder师资飞赴上海授课
- 1月1次的周末校园授课(上海交大徐汇校区)
- 2周的温哥华本校学习及丰富的海外学习机会
- 加入"全球高端管理联盟"GNAM校友网络