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This session will explain the underlying market forces that explain how disruptive innovations put market leaders out of business. Professor Silk will discuss the early-stage mistakes that cause firms to dismiss disruptive innovations, and explain strategies that managers can use to identify, prepare, and defend against disruption.


为什么老牌企业会被颠覆出局?曾经的行业领导者为何遭到无情淘汰?4月16日,UBC Sauder商学院教授Tim Silk将举办关于"颠覆性创新"的公开课,探讨颠覆性创新如何让市场领导者退出市场。Tim将讨论导致企业忽视颠覆性创新的早期错误,并分享职业经理人如何使用策略来识别、准备和防御颠覆性创新。


About UBC IMBA

The UBC International Master of Business Administration (IMBA) is a 20-month, part-time MBA program offered by The University of British Columbia in partnership with Shanghai Jiao Tong University.

This unique degree program features world-class UBC faculty, a two-week residency trip to Vancouver, Canada, and gaining learning experiences with a global mindset. Receive a UBC IMBA degree from Canada's leading academic business school and keep your life and career in China.


UBC 国际工商管理硕士 (IMBA) 是一个为期 20 个月的在职 MBA 课程,由 UBC Sauder商学院的Robert H. Lee 研究生院与上海交通大学安泰经济与管理学院合作提供,在中国已有20余年的合作办学历史。


UBC IMBA学位项目拥有世界一流的 UBC 师资、为期两周的加拿大温哥华驻地学习旅程,并获得具有全球思维的学习经验。


项目亮点:

  • UBC Sauder位列加拿大商科类院系第一名,世界范围内排名前4%
  • 1对1职业规划指导
  • 100% UBC Sauder师资飞赴上海授课
  • 1月1次的周末校园授课(上海交大徐汇校区)
  • 2周的温哥华本校学习及丰富的海外学习机会
  • 加入"全球高端管理联盟"GNAM校友网络

Speakers

  • Tim Silk (Professor at Sauder School of Business, UBC)

    Tim Silk

    Professor at Sauder School of Business, UBC

    Professor Silk specializes in brand management and new product development and works with organizations to identify market opportunities and bring new products to market. He is an award-winning teacher and researcher and has served as an advisor to organizations such as the Chinese Academy of Sciences, L’Oréal, Miller Brewing and Visa.
    His research has been published in the premier marketing journals and featured in news media such as CBS News, Fortune Magazine, and U.S. News & World Report. He is passionate about bringing innovations to market and has helped organizations form successful ventures in wearable technology, hardware, software, and financial services.


    Dr. Tim Silk教授专注于品牌管理和新产品开发,并与不同行业的公司合作,识别市场机会并推出新产品。他是屡获殊荣的教师和研究员,并曾担任中国科学院、欧莱雅、米勒啤酒和Visa等组织的顾问。 他的研究发表在顶级营销期刊上,并被CBS新闻、Fortune杂志和U.S. News & World Report等新闻媒体报道。他热衷于推动创新走向市场,并帮助各种企业在硬件、软件和金融服务等领域取得成功。

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  • Dr. Yi Shen (Operation Director of NEX China Intel)

    Dr. Yi Shen

    Operation Director of NEX China Intel

    UBC IMBA Class of 2019
    沈溢博士,目前于英特尔网络和边缘集团(NEX)中国区担任运营总监一职。在2018年进入英特尔就职之前,沈溢服务于霍尼韦尔以及博世,拥有多年工业行业营销及管理经验。在进入工业界之前,沈溢一直专注于半导体及超导材料的研发,被广泛的应用于微电子以及量子计算行业。沈溢毕业于美国亚利桑那州立大学(材料科学与工程博士学位,2010) 以及加拿大不列颠哥伦比亚大学(国际MBA学位,2019) 。

    Dr Yi Shen, current serves as the operation director of Network and Edge Group (NEX) China of Intel Corp. Before join in Intel in 2018, Yi served various product marketing and management roles, with increasing responsibility and scope, in Honeywell International and Robert Bosch GmbH. Before entering industrial world, Yi focused on the academic research of semiconductor and superconductor materials, which are widely used for micro-electronics and quantum computing devices. Yi holds Ph.D. of Materials Science and Engineering from Arizona State University, USA (2010), and International MBA from University of British Columbia, Canada (2019).

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  • Heidi Shi (HRBP at 小红书)

    Heidi Shi

    HRBP at 小红书

    UBC IMBA Class of 2021
    Heidi 在HR的汪洋中驰骋了10年,从外企到互联网大厂,从入海到出海,看到了中国人才市场的变迁和发展。在本职之余,她还喜欢尝试各种新的领域,主打着一个不造作的人生不精彩。

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  • Amethyst Chen (Manager, Recruitment & Admissions at University of British Columbia)

    Amethyst Chen

    Manager, Recruitment & Admissions at University of British Columbia

Agenda

6:45 PM - 7:00 PM
Registration and Networking
7:00 PM - 7:15 PM
IMBA Program Overview
7:15 PM - 7:50 PM
IMBA Sample Lecture by Dr. Tim Silk
7:50 PM - 8:00 PM
Application Tips and Q&A
8:00 PM - 8:30 PM
Alumni Stories Sharing

Tickets

*Spotlight Sessions are sponsored marketing events. Event sponsors have the right to cancel registrations at any time and to determine who may attend the session.  

Standard Ticket
Standard Price Complimentary

Registration

To register for this event, please RSVP online. For more information, please contact Zoe Zhang at (+86 21) 6169-3011 or email zoe.zhang@amcham-shanghai.org.


Interested in introducing your products or services to AmCham Shanghai members through Spotlight Session? Please contact Zoe Zhang at (+86 21) 6169-3011 or email zoe.zhang@amcham-shanghai.org for detailed information.


What is a Spotlight Session? A Spotlight Session is a promotional platform for companies to introduce products and services to interested AmCham Shanghai members. The sessions are conveniently held at AmCham Shanghai's offices and attendance is FREE.

Venue

AmCham Shanghai Conference Center (Xintiandi)

27F, Infinitus Tower

No.168 Hubin Road, Huangpu District
新天地湖滨路168号无限极大厦27楼

Shanghai, China

If you have any questions please contact

Contact Organizer

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