课程大纲
Session Outline
模块一:以听众为中心的总体汇报策略
模块目的:使学员掌握总体设计思路,建立以听众为中心的说服力汇报逻辑。
模块内容:
· 建立以终为始的设计思路——明确汇报意图
· 围绕听众痛点提升说服力——构思中心思想
· 利用模型设计汇报的逻辑——掌握OPMS框架
Part I: Audience centered reporting strategy
Purpose: Master the overall design idea and establish a persuasive reporting logic centered on the audience.
Content:
· Starting from the end: Establish the design idea of and clarify the reporting intention
· Improving persuasion: Build the central idea around the pain points of the audience
· Design the logic of the report: Master the OPMs framework
模块二:逻辑严谨的系统化叙事框架
模块目的:使学员掌握汇报中最典型的几种逻辑叙事框架。
模块内容:
· 回顾状态和阐述计划——回顾展望型框架(BOSE)
· 提出建议的解决方案——解决方案型框架(Problem Solution)
Part II: Logical and rigorous systematic narrative framework
Purpose: Master the typical logical narrative frameworks in the report.
Content:
·Bose model for review status and explain plan
·Problem solution model for proposed solution
模块三:简明扼要的PPT结构和内容
模块目的:使学员掌握清晰呈现、重点突出的PPT结构和页面设计原则。
模块内容:
· 逻辑高效型呈现结构——SDS结构、执行摘要、最后总结
· 情感引导型呈现结构——引起共鸣、建立信任、使其信服、督促行动
· 页面呈现逻辑的设计——TPS、提炼、引导
Part III: Concise structure and content
Purpose: Master clearly presented and focused PPT structure and page design principles.
Content:
· SDS presentation structure: Build a clear and logical reporting structure
· Emotional guidance presentation structure - resonate, build trust, convince and make action
· Page logic in presentation -- TPS, refinement and guidance
模块四:把控听众注意力的汇报演讲
模块目的:使学员掌握把控听众注意力的关键环节和专业汇报风范。
模块内容:
· 控制汇报节奏的关键环节——开场、导入、展开、结尾
· 体现专业风范的基本原则——眼神、手势、语言、回答、道具
Module 4: Control the audience's attention
Purpose: master the key points of controlling the audience's attention and build professional reporting style.
Content:
· Key points to control the rhythm of the report - opening, introduction, unfolding and ending
· Basic principles of professional style - eyes, gestures, language, answers, props