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Postponed from October 15, 2021



"Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat." 孙子Sun Tzu


OVERVIEW


This workshop was designed for presenters who are ready to increase + improve…


EFFICIENCY: Design presentations in less time because you have a methodology

CONFIDENCE: Boost your self confidence and lose your fears because you have a clear strategy

PERSUASIVENESS: Influence for alignment, agreement, and approval because you know how to apply the principles of persuasion


You have great ideas; But can you present them clearly, concisely, and confidently?


You can make a presentation; But can you design and deliver it effectively, efficiently, and effortlessly?


Imagine feeling confident about your presentation and in yourself, knowing that you have clarified and simplified your message and optimized it for persuasion + influence. The methodologies taught will enable you to design + deliver presentations that will get more results, in less time.


Core fundamental skills will be refreshed and built on as new methods, techniques, and tools are added to your skill set. You will learn the following steps…

  1. Clarify your message and eliminate irrelevant content
  2. Simplify your message for better comprehension and retention
  3. Structure your information into a logical + persuasive sequence
  4. Optimize engagement and persuasion through the application of the Principles of Persuasion Theory, Corporate Storytelling, Applied Behavioral Science, and other techniques + methodologies from ancient times right up to the latest insights from neuroscience.
  5. Deliver your presentation with passion + power and build up your engagement + interaction


Through interactive, experiential sessions, you will be guided through the phases of

the 3D methodology:


DESIGN: Crystalize your message and structure it into a clear, logical, and persuasive presentation

DEVELOP: Enhance your message with compelling introductions, illustrations, stories, persuasion strategies, and conclusions that lead to action..

DELIVER; Using body language, and voice control to confidently, powerfully, and persuasively present your message

Agenda

8:45 AM - 9:00 AM
Registration
9:00 AM - 11:00 AM
Morning Session (Part 1)
Introduction to the 3D Presentation System
Baseline student presentation
Ingredients for an effective presentation- Discussion
Brainstorming - Mind mapping and the Target method
11:00 AM - 11:15 AM
Coffee Break
11:15 AM - 12:00 PM
Morning session (Part 2)
• Audience Analysis- The A|B|C strategy tool for researching, targeting, and designing for your unique audience.• Cognition Theory- Content, Structure, and ‘Stickiness’• The Rule of 3 in adv...
• Audience Analysis- The A|B|C strategy tool for researching, targeting, and designing for your unique audience.
• Cognition Theory- Content, Structure, and ‘Stickiness’
• The Rule of 3 in advertising – marketing tactic to increase attention & retention
• Structure - choosing the right sequence and development for your message
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12:00 PM - 1:00 PM
Lunch Break
1:00 PM - 2:30 PM
Afternoon Session (Part 1)
• Introductions and conclusions - starting off strong to engage and finishing even stronger to invoke the desired changeWhat is ‘Packaging’, and why develop your packaging skills?- Discussio...
• Introductions and conclusions - starting off strong to engage and finishing even stronger to invoke the desired change
What is ‘Packaging’, and why develop your packaging skills?- Discussion
• Persuasion Theory: Principles of persuasion and applications in presenting
- Challenges, misunderstandings, and common errors
- 6 Principles of Influence- from legendary psychologist Dr. Robert Cialdini
• Storytelling- Crafting existing and hypothetical stories into powerful, focused tools of communication, connection, and persuasion
- Science of storytelling: The Neuroscience of narratives
- Using stories to shift perceptions deeply, to persuade and sell more convincingly, to motivate, inspire, and build up your audience
- Metaphors, examples, and illustrations to reinforce points
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2:30 PM - 2:45 PM
Break
2:45 PM - 5:00 PM
Afternoon session (Part 2)
• Body Language- Review of presence, posture, gestures, and facial expressions• Voice Control- Review of adjusting pace, pitch, power, pausing, and personality to suit your message, audience...
• Body Language- Review of presence, posture, gestures, and facial expressions
• Voice Control- Review of adjusting pace, pitch, power, pausing, and personality to suit your message, audience, and strategy.
• Final Presentation with Presentation Coach feedback
• Review, key takeaways, future focus, and certificates of completion
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Who Should Attend?

Experienced speakers who want to better engage, connect, and persuade their audiences. Speakers who want and need personal and constructive feedback

Speakers

  • Troy Andrews

    Troy Andrews

    As an experienced and Professional Corporate Trainer with over 10 years of experience in China, Troy is highly skilled at designing, developing, and delivering training programs that are highly engaging and extremely relevant for today’s workforce.

    He’s trained at many of the top Fortune 100 companies such as Nike, Texas Instruments, Dow DuPont. He’s also working with leading edge innovators on the Fortune Future 50 list such as Activision and Splunk.

    Based in Shanghai, he has trained all over China on many diverse Communication Soft Skills such as Presentation Skills, Business Writing, Executive Coaching, and Confident Communication. He knows the cultural differences between Eastern and Western cultures and understands how to navigate them smoothly.

    He has a friendly, personable style that is both passionate, yet approachable, humorous, yet logic-driven. He has a keen interest in Cognition Theory and is constantly searching for the newest, most effective methods of training.

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Tickets

A prepayment is required for all full-day training sessions. 



Member Ticket

Early Bird Tickets will stop selling on September 24 2021.

Member Price RMB 3,650
Member Company Employee Ticket

Early Bird Tickets will stop selling on September 24 2021.

Standard Price RMB 3,650
Non-Member Ticket
Standard Price RMB 4,650

Registration

  • All registrations shall be made online before the session. Finish the payment when your registration is approved.
  • For full-day sessions, AmCham Shanghai members are eligible to attend at "Member Rate"; Employees who work at AmCham Shanghai member companies are eligible to attend at "Employee Rate"; Non-members are eligible to attend at "Non-Member Rate".
Walk-in and Cancellation Policy
  • Cancellation: If you need to cancel your registration, please notify David Ma at (86 21) 6169 3016 or email david.ma@amcham-shanghai.org at least two weeks prior to the session for a full refund. Cancellation made within two weeks before the session will not be refundable.
  • To ensure that you have a seat, please come to the session on time. Open seats will be released to other guests 15 minutes after the session starts.

Venue

AmCham Shanghai Conference Center (Xintiandi)

27F, Infinitus Tower
No.168 Hubin Road, Huangpu District
新天地胡滨路168号无限极大厦27楼

Shanghai, China

If you have any questions please contact Ray Cheng

Contact Organizer

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