The growth of social media, increase in government supervision, and the uneasy state of U.S.-China relations has made companies more vulnerable to scandals and crisis. How prepared are your management and GA teams in the event of a crisis? Does your company have the right contingency plan in place to respond to various crisis scenarios ranging from unannounced government inspections to public scandals? How do you quickly mobilize and operate tactically? As the world becomes more uncertain, it is important for companies to have a crisis management plan to contain crisis and recover from its impact.
AmCham Shanghai is pleased to present a workshop on crisis management with Mr. St. John Moore, Partner, Head of Brunswick Beijing and Mr. Bob Christie, Partner of Brunswick Shanghai on December 13th, Friday, 9:00am – 11:30am at AmCham Shanghai Conference Center. St. John and Bob will provide an overview of how companies can effectively manage crisis situations. The workshop will be loaded with best practices and offer operational templates that can serve as a practical guide for practitioners.
Who Should Attend:
----GA Practitioners
----HR Managers
----Corporate Communications Officers
----In-house legal counsels
如今，随着社交媒体的广泛使用、市场监管力度的不断增长以及美中经贸关系的不确定性，处理公关危机的能力对企业来说极为关键。当危机来临时，您的管理团队和政府事务部门是否有所准备？您的公司是否有良好的应急预案来应对不同的情境，比如监管部门的临时检查或是公众丑闻？您将如何反应迅速地实现战术性管理？面临世界商业局势的不稳定性，制定危机管理计划来控制危机并从其带来的影响中尽快恢复，对企业来说十分关键。
近期，上海美国商会将携手Brunswick北京办公室负责人及合伙人St. John Moore先生及上海办公室合伙人Bob Christie先生，于12月13日9点至12点（周五）在上海美国商会会议中心举办一场危机管理研讨会。St. John和Bob将分享危机状况的应对策略概述以及政府事务从业者如何有效管理危机的最优解决方案。此研讨会还将提供最佳实践案例及操作流程范本，供政府事务从业者引为实际操作指南。